What is Coaching?

“A strategic, thought-provoking, and creative process which occurs in interactive conversation that inspires individuals to understand and maximize their full potential.”

- International Coaching Federation

It can be helpful to understand coaching by comparing it to other “helping roles” including mentoring, therapy, consulting and teaching.

Each role is useful and helpful in their own way:

  • Therapy - Helpful for healing, looking backwards and returning to baseline well being

  • Coaching - Helpful for empowerment, through agency and working towards the future

  • Mentoring - Helpful for confidence, by gaining wisdom, expertise and experience

  • Consulting - Helpful for expertise, by gaining objective expert advice and direction

  • Teaching - Helpful for learning, by gaining knowledge and best practices

Why Coaching?

“Even though people want and ask for help, it is a natural tendency to resist being told what to do. Outcomes are better when people are helped to help themselves. Facilitating self-determined and self-directed change and problem-solving (coaching), rather than giving prescriptive solutions (consulting/mentoring) leads to better results, outcomes, and accomplishments.”

— R. Hicks PhD, University of Texas Dallas